What is Honeycart?

Honeycart is a smart QR code platform that turns the "Out of Stock" crisis into an opportunity, by enabling your customer, via our smart one-step QR code scan, to subscribe - without prior registration - to receive real-time notifications for various in-store events, such as when a scarce item is back in stock, thus driving valuable traffic back to the store. Unlike traditional QR codes, Honeycart QR codes scans via WhatsApp, and thus automatically captures the customer’s phone number (i.e return address), and also comes with one-click buttons for the customer to unsubscribe from any selected item, giving the customer complete control.

By empowering local store management to generate & deploy these smart QR codes, the range of target in-store events is limitless. For example customers can subscribe to be notified when a brand new batch of fresh steak pies hit the shelves, when end-of-day “Reduced to clear” stock is released, or my personal favourite – fresh bread baked in-store! Ummmm....that intoxicating aroma! Our mission is to partner innovative retailers to make Honeycart the real-time notification engine for in-store events. By tempting customers back in to the store, Honeycart helps retailers boost conversion, loyalty & footfall.

Honeycart started “accidentally” as an offshoot of another of our innovations, but in a short time we have already had inquiries from some leading retailers, and we’re eager to talk to Tesco's innovation team.